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Studio Series: Dan Rodriguez

Dan Rodriguez is a Paris-based designer and content creator who has made upcycling the core of his practice, filming every step as second-hand garments become one-of-a-kind pieces. In his videos you can often spot POEVE pairs and unique ways Dan styles them along his creations. Dan's eye was trained in the theatre world, where costumes build characters and tell stories, and his creative method is an answer to fashion's overproduction. For this chapter of Studio Series, we spoke with him about his practice, dream projects, and details only a maker notices. How would you describe your practice to someone who still thinks "upcycling" means cutting jeans into shorts? I see upcycling as a form of transmutation applied to clothing. In a way, upcyclers are like alchemists of garments. We look at a piece and ask how it can be altered so that our understanding of it shifts or expands entirely. It's about letting go of what we think something is, and allowing it to exist in a completely new way. What does your studio look like when a project is in full swing? My studio is actually my home, and even though it can get messy, it's still quite organised. During ideation it might get close to creative chaos, but when the time comes to work, I need everything in order, so the chaos doesn't take over. And since I often film, I try to keep a space that feels visually composed.

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Is there a project you've been dreaming about, but haven't fulfilled yet? Upcycling an haute couture piece would be the dream. There's something transgressive about even imagining it: taking what's considered the highest form of design and remaking it. The idea feels so deeply wrong that it appeals to the most childish part of my soul.

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What's a detail in how something is made that most people overlook, but you spot immediately? The stitch length! It's a clear indicator of the level of craft and skill: the smaller the stitch, the more precision it requires and the sturdier it is, the more thread it takes, the more expensive it becomes, but these days the luxury price tag doesn't guarantee that craftsmanship you'd expect. How do comfort and freedom of movement factor into your process? Comfort has been a staple of how I dress for a while now. When I was younger, I cared more about aesthetics, until I realised that the distraction of discomfort takes energy away from what matters: moving freely through life to reach our goals. Plus, there's an incredible beauty to fabric in how it moves. It's what keeps me in these dramatic, flowy volumes. POEVE Studio Series is where we meet the independent makers who share our obsession with how things are made by hand – and the POEVE pairs that work alongside them. Meet the latest Fall 2026 arrivals.

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